Avocado Festival Will Celebrate Its 25th
easy being green at the Fallbrook Avocado Festival, even though the
festival is celebrating its silver anniversary this year.
The festival will be held April 17 from 9 a.m.–5 p.m. in downtown
Fallbrook. This can often be a warm day, so dress appropriately and
It is an event that each year draws an estimated 70,000 people, some
from other states and countries.
According to the Chamber of Commerce, which puts on the annual event:
“Attendees [last year] came from 12 different states, including
states as far away as Massachusetts, Washington, and Kentucky. Attendees
came from 21 different Riverside and San Bernardino communities, 16
different Los Angeles County communities, and 8 different Orange County
communities. 62% of the attendees came from 28 different San Diego County
Fallbrook businessman Gary Shimer, who is chairing it for a second year,
says that he would almost prefer to call the event a celebration, instead
of a festival, because it is so much a showcase of Fallbrook’s
culture and its multitude of talented people.
“We are continuing this year with moving it away from being a
street fair and making it a celebration of our culture,” Shimer
says. “We are encouraging more of our folks in town to display
what they do, their art, their photos, their crafts.”
There will be a total of about 350 “vendors,” a term that
not only takes in people selling things, but also those displaying crafts
The poster for the 25th anniversary was designed by Sean Olson of Jim’s
Sign Shop, who intended for it to conjure up fruit crate labels of old
that used to adorn wooden boxes of American produce sent all over the
world. On the poster is a beautiful young woman holding a basket of
avocados. This is Olson’s 19-year-old daughter, Erin.
“One thing that we have going for us in Fallbrook is our fruit
packing history. That was something that I wanted to allude to in this
poster,” says Olson.
Visitors to the festival will see many new things. This year, for the
first time, there will be an “Avenue of the Arts,” a meandering
display set up along Alvarado between Main & Vine.
“We have a tremendous amount of talented people that live in this
town. The artists are phenomenal,” says Shimer.
According to Marlene Rantanen, who is in charge of the “Avenue,”
it will be a production of Fallbrook Arts Inc., which operates the Fallbrook
Art Center and the Fallbrook Center for the Arts.
“We will have a variety of artists and artisans, and a wide variety
of artworks, including painting and jewelry, photography, wearable art,
woodworking and even military art,” says Rantanen. About 30 artists
will show off their work. Some will demonstrate their skills.
There will also be a special group of wildlife prints for sale to remind
the public about the Fallbrook Art Center’s upcoming 18th annual
Wildlife Art Show & Sale on May 7 & 8.
“This is new to the festival and we’ve stressed to the artists
to try to have things that relate to the festival or to Fallbrook in
some way—such as, for example, using avocado wood,” she
They will also have a painted scene, with avocado props, where you can
get your photograph taken and put it in a frame that you can decorate.
This year the festival’s “footprint” has been expanded.
There will be activities from East Mission all the way to Fallbrook
Street. Previously it ended at College.
“We’ve taken the food courts and moved them to the side
streets, which will allow the festival itself to flow a little better
and make it easier for people to walk,” says Shimer. “This
is a continuation of what we started to do last year, which was to move
it away from being a street fair.”
Another new thing this year is a New Car Pavilion—a chance to
get out of the sun, go into a big 8,000 sq. ft. tent, and see new cars
from dealerships all over the area.
According to Bob Kimzey, who is putting together this attraction, “Over
the years there has always been a presence of new car dealers. This
year I have been charged with upping the sponsorship for the Chamber.
We thought, ‘Why don’t we make an event out of new cars.
Why not get together some dealers and see if they would be interested
in displaying product under a big top?’ ”
The result was a way to “just look” at the newest cars out
there from Ford, Toyota, Paradise Chevrolet and Cadillac and others,
in a completely relaxed environment without high pressure sales people.
In fact, the dealers can’t sell from this location.
“If you are in the market for a new car you don’t have to
run all over. You can look at the best ones and save gas,” says
Kimzey. “It’s also the only place other than the beer gardens
where you can get out of the sun!”
Some things have remained the same, of course, such as the Community
Stage area where they hold the guacamole contest, the largest avocado
contest, and the Best Dressed Avocado (think Mr. Potatohead and you’ll
have a fairly accurate picture of what this is about). There is also
the Avocado 500, a crowd pleaser where kids put wheels on avocados and
race them down an incline.
You’ll also see dancing and singing and instrument playing, all
of it homegrown.
Bands will play at either end of the festival at the refreshment centers.
One of those bands had been named at press time: South Blues Zone, a
blues and jazz band that has played at the festival for several years.
Although he has been chairman of the festival for two years, Shimer
says he has attended every festival since he moved to Fallbrook 25 years
ago. “The real work is done by the volunteers. This festival is
put together by volunteers and people who care about this town.”
If you are from out of town, why not make it a weekend and stay at one
of the local inns? Come early on Saturday, enjoy Fallbrook and environs,
stay at one of the area’s fine lodgings, arrive early at the festival
like a local, and then leave at the end of the day.
For more information about the Fallbrook Avocado Festival visit www.fallbrookchamberofcommerce.org/events-v2/avocado-festival.html
or call 760-728-5845.
Grand Escondido’s Steve Waldron Returns To The Helm
was raised around these old cars and I guess it’s just a passion,”
says Steve Waldron, who acted on his passion and created a cultural
event where there is no dress code except blue jeans—and the James
Dean look and where the band sounds of the 50s and 60s compete with
the deep rumble of vintage muscle cars.
About 5,000 people attend the event each Friday that it is held.
Escondido is one of the original “crusin’ ” cities
from the 1970s. In that decade the long straight Valley Parkway was
the place to be seen for thousands of young people in their convertibles
and muscle cars—like an extended take from the film American Graffiti.
Waldron is the founder of Cruisin’ Grand Escondido, who, after
several years of giving the event over to the Downtown Business Association,
this year took back control after the DBA dropped its sponsorship due
to the loss of seed money from the city.
As Waldron explains it, “When the city took the seed money from
the DBA, and they didn’t want to deal with it, I said I would
pick it up.” He formed an entity called Socal Show Productions
The first night of Cruisin’ Grand 2011 will be April 1, April
Fool’s Day, something that has been pointed out to Waldron.
After the success of the opening fund-raiser for the event, the Rod
Run on Grand on Feb. 27, during which 440 cars participated, funding
may not be a problem.
“I brought some good fund-raising people aboard and on the Sunday
of the Rod Run, which I called the Grand Championship, each of the four
hundred and forty car owners paid a twenty dollar registration fee which
went towards funding Cruisin’ Grand. We had a beautiful day and
a phenomenal amount of support.” Restaurants that usually close
on Sundays opened to support the event.
About 13 years ago Waldron had the idea of bringing old cars to Escondido’s
downtown for a cruise night.
“Downtown has got this really Fifties era feel about it,”
he says, recalling that he spoke to the Escondido History Center Executive
Director Wendy Barker, with whom he had put together antique car shows
“I told her I wanted to bring a car cruise night down here. I
approached the the DBA and said I wanted to do a car show. They were
a little apprehensive because they didn’t know how to do one.
I said I would do it all and I just needed the blessing.”
Waldron obtained the DBA’s support and went out and found sponsors.
That first show in April of 2000 had 50–60 cars. The second Friday
200 cars showed up. “After that we never looked back,” says
Things went smoothly for awhile until the DBA brought in a new CEO who
had a different vision of what Cruisin’ Grand should be, including
(gasp!) that it should have newer cars, and even green cars like the
Waldron objected, saying that the event was about historic, genuine
Americana and days gone by, involving cars that have passed through
generations of family members who have owned them for decades and who
have lovingly maintained or restored them.
Waldron himself belongs to such a family. He was raised around old cars.
He has a 1939 Ford that his dad and he restored together and a 1948
Ford coupe that he restored. Waldron lost the argument for awhile and
under the new management Cruisin’ Grand lost some of its participants.
About three years ago Waldron regained a measure of control and started
to rebuild the event.
“We put it back to what it originally started out to be,”
says Waldron. “Last year we had awesome crowds come out and incredible
support for vintage and antique cars from surrounding communities.”
There will be a total of 27 Cruisin’ Grand Fridays, each of them
with a different theme, among them: Nitro Night, Sprint Car Night, Midget
Night, Packard and Pierce Arrow Night and the very popular Antique Fire
This year’s event will have a little more of an obvious music
presence, says Waldron. It will include a roaming barbershop quartet
and more bands.
Jack Brooks, who is in charge of booking bands for the events, said,
“We have a lot of local bands that will probably play, such as
the Rudy T Band and Gino and the Lone Gunman. Both bands played at the
February fund-raiser and were very well received.
“We also hope to have some some teen showcase ensembles. Our entertainment
is going to be very community-based because there is a lot of excellent
So why do Waldron and the other volunteers devote so much time to bringing
this celebration to Escondido?
“I enjoy the people and the cars,” Waldron says. “The
people are phenomenal. They are so giving. They have runs to help support
all sorts of charities. They are big hearted people.
“I love the rumbling sound of a big car and the elegant look of
a big Packard. It’s just days gone by. They are works of art.
I love to show younger generations what their heritage is about. It’s
about our culture.”
To find out more about Cruisin Grand Escondido, visit their Web site
To contact the organizers of Cruisin’ Grand Escondido:
Socal Show Productions LLC
960 Canterbury Pl, Ste 110
Escondido, CA 92025
Film Festival: A Cinema Buff's Heaven
The chance to view from among 71 new films and to meet one of Hollywood’s
legendary actresses make the 2011 Fallbrook Film Festival a must for
The 4th annual Fallbrook Film Festival will be held April 8, 9 &
10 at the UltraStar Cinemas at River Village in Bonsall, 5256 South
Mission Rd.. The awards on April 10 will be held at the Grand Ballroom
at Pala Casino.
Shirley Jones, known to millions for The Partridge Family TV show, but
also for her Academy Award-winning performance as a prostitute in the
classic film Elmer Gantry, as well as for starring in some of the most
successful musicals of all time, including Oklahoma! and Carousel, will
be honored with the festival’s Career Achievement Award. Elmer
Gantry will be screened on April 10 at 1 p.m. Miss Jones will take questions
from the audience.
The Frank Capra Award will be given to Pakistani student Mian Adnan
Ahmad for his film Heal, the story of a young boy whose special gifts
enable him to help his beloved teacher rises above the shattering effects
of the conflict in Afghanistan and Pakistan.
The Patron of the Arts Award will go to Mary Perhacs, executive director
of Fallbrook Art Center, for her support of the arts in Fallbrook/Bonsall.
David R. Ellis, award-winning stuntman turned prolific special effects
film director, will be given the Spotlight Tribute Award.
Shirley Jones may be 77, but she is still doing one-woman shows. Recently
she appeared in one at Welk Resort Theater. “I still have a lot
of energy and I love the stage,” she says.
The woman who created the screen character of Lulu Baines, says that
provocative role allowed her to break out from the wholesome girl-next-door
parts she had played in Carousel and Oklahoma! and to prove that she
could act and not just sing.
Of course “just sing” probably shouldn’t be used for
the only vocalist to have been personally contracted to Rodgers and
Hammerstein from the moment she first sang for them. Nevertheless, at
that point in Jones’s career she needed to break out of her mold.
“Elmer Gantry changed my career,” she recalls. “My
career was virtually over because they had stopped making musicals.
I was doing night club acts with Jack Cassidy [her first husband]. At
that time if you were a singer they didn’t consider you an actress.”
Burt Lancaster, who played the title role in the 1960 film, personally
called to ask her to be in the film.
“He said, ‘This is Burt Lancaster,’ and I said, ‘Sure
you are!’ and hung up on him. Thankfully, he called back and said,
‘This really IS Burt Lancaster.’”
She was a big fan and had his pictures on her bedroom wall when she
was a teen.
He told her, “‘We have a role that I think you would be
wonderful in.’ He asked me to fly in and try the role of the prostitute.
I almost came through the phone! I knew if I could prove myself as a
actress that I could have longevity.”
The film’s director Richard Brooks did not take kindly to Lancaster
casting a major role for him. Lancaster advised Jones to come in and
watch the scenes being filmed that led up to her “big” scene
(Brooks’s practice was to film in sequence). She followed his
advice. By the time her scene came up she was ready.
She did it without any direction from Brooks. “He was saying to
me, ‘You had better prove it to me.’ I did the scene and
went home in tears.”
That night Brooks called and apologized and predicted that she would
be great in the film and that she would win an Academy Award.
For many, Shirley Jones will always be Shirley Partridge. During the
early 1970s she played the matriarch of a fictional family that included
David Cassidy and Susan Dey.
She recalls, “When I decided to do the show agents said don’t
do a TV series, because if it is successful you will be that character
and your movie career will be in the toilet. But I had three small children
and it was school time and I felt I needed to be home with my kids.”
Before she accepted the Partridge Family role she turned down The Brady
Bunch. “That role was what I thought had been seen on TV over
and over. I was looking for something different and found it in the
Partridge Family. I was the first working mother on TV. And it was a
little different than the others. I thought ‘Wow, if I’m
going to do a TV series, which I had to do to keep home, this is the
one to do.’
“I’m not sorry I did it, although it did stereotype me from
then on and didn’t do much for my movie career. But at that point
in my life, who cared?”
According to Festival Director Adrienne Armstrong Adler, “Our
festival judges have been on one wild ride for the past few months,
watching the one hundred and twenty-six films submitted this year.
“Everything from shorts to documentaries to feature films—and
from around the world. As we’ve seen consistently each year, the
festival is growing in every way: the quality of the films submitted,
the number of films we’re able to screen at the festival, and
the increasingly diverse body of filmmakers represented. We are so eager
to start sharing the selected films with the community. It’s a
Because of more films being accepted, the festival is expanding to a
second screening room at UltraStar Cinemas. This will provide filmgoers
options during the Sunday screenings, when two films will run simultaneously
This year’s films include two that were screened at the 2011 Sundance
Film Festival, Stones, a student film “created to reignite the
passion for the Hawaiian culture,” and Living for 32, a documentary
about Colin Goddard, a survivor of the 2007 Virginia Tech shooting.
Filmmakers whose works will be screened include professionals, students,
passionate amateurs and activists.
According to Armstrong Adler, “We have two very moving Holocaust
remembrance films. One by Carlsbad High School students who actually
made a trip to Germany to film We Must Remember, and The Desperate by
Ben Hur Sepehr, a seasoned Iranian filmmaker who thirty years ago won
a best director award that was presented by director Frank Capra. It
really is a small world.”
On a lighter side, you can view some comedy, some love stories and a
musical or two, including Sudden Death!, a university student MFA thesis
film written and directed by Adam Hall and featuring character actor
Mark Christopher Lawrence and stage, film and TV actor John Larroquette.
The festival showcases creative, culturally diverse and compelling works
of cinematic art, from features to shorts to documentaries. In addition
to many local submissions, it has attracted films from the United States,
Argentina, Spain, Russia, Japan, France, Azerbaijan, India and South
The festival concludes with a best-of-show screening of all winning
films at the Bonsall UltraStar Cinemas, April 11–14, along with
as many award-nominated films.
Festival tickets are available at the UltraStar Theater box office and
at Fallbrook’s Major Market. Single screening movie tickets will
be available online at www.ultrastarmovies.com.
For more information visit www.fallbrookfilmfestival.com.
For Everyone! Plant Sale Brings Buyers and Sellers Together During Tough
Palm and Cycad Exchange is calling all plant lovers to its 2nd annual
Exotic Plant Invitational Plant Sale on Saturday, April 23 from 9 a.m.–3
The plant sale is an effort on the behalf of Keith & Laurie Huber,
owners of the Palm and Cycad Exchange, to give plant enthusiasts a collective
economic boost. The couple says there will be something for everyone
at the sale.
“We want to provide a good sales and networking opportunity for
local growers and at the same time present a cross-section of plants
for the customer,” said Keith Huber. “We’re going
for a win-win by giving vendors a way to reach a large group of people
they wouldn’t normally reach, and exposing buyers to exotic plants
they may not normally buy.”
Huber said the idea to sponsor a plant sale came to him in mid-2009
as a result of the recession. As with most industries during an economic
slump, Huber found that many of his growers had declining revenues and
were struggling to get by.
“A lot of my growers were languishing with the economy and were
just barely holding on,” Huber said. “The thought came to
me to stir the water a little bit to maybe help bring in potential new
customers. I knew we wouldn’t benefit much financially, but I
wanted to help my growers and it just seemed like the right thing to
And while Huber lost money on the first annual plant sale, it was surprisingly
successful in many other ways.
“We were planning on fifteen to maybe twenty vendors and we had
a total of twenty-five,” Huber said. “And all the vendors
have expressed how much they appreciated the opportunity.”
Huber said that while most of the vendors wished they would have had
a few more sales, they all felt it was overall a worthwhile event. Especially
for one vendor who eventually made a $14,000 deal through a customer
he met at the plant sale. Another vendor said he had better luck at
the Palm and Cycad Exchange plant sale than he did at some of the Las
“It’s encouraging to me that there were people buying at
the sale and that the community responded to it,” Huber said.
“It was also encouraging to see people buying a mix of plants.
Exotic plant collectors tend to purchase from specific growers with
the particular plants they collect. We were hoping this plant sale would
help promote cross-over buying of other exotic plants, and we actually
saw that happening.”
The plant sale promises to allow customers to purchase items that are
not always available in nurseries and big box stores. Huber said there
will be exotic palms, cycads, succulents, cacti, orchids, bromeliads,
Clivias, Plumerias, proteas, bamboos, fruit trees, ferns, and more.
In addition to the variety of plant vendors, there will also be food
and drink services on site. Admission is free to the public, and there
will be drawings for plants each half hour. (All attendees will receive
one free raffle ticket).
The event is held on a vacant lot on Huber’s property, located
at 3562 Olive Hill Rd. in Fallbrook, which is another effort to keep
overhead down and costs minimal. However, it didn’t quite work
out that way last year because Huber had to do extensive prep work to
get the lot suitable for use.
“We incurred some out-of-the-pocket expenses to clear weeds and
stumps,” Huber said. “The good news is that was a one-time
expense for us. Now our expenses are more for just getting the word
out. We are trying to get as many people to the sale as possible with
the budget and resources available to us. If we break even we’ll
be happy, but if we don’t at least we know we’re doing what
we can to help our fellow growers with the hope that it will benefit
everyone in the end.”
If you’re looking for a rare opportunity to meet with local growers
and explore some exotic plants, make a point to stop by the Palm and
Cycad Exchange plant sale. There are no other sales like it in the area
and it isn’t often that you get such a variety of plants at a
single event. And if you’re a grower with unique plants who is
licensed to sell nursery stock, there is still vendor booth space available.
Huber said to call, or you can email him at email@example.com
for booking information.
The Palm and Cycad Exchange is a local brokerage forum for palm and
cycad growers and collectors who wish to buy and sell plant material.
It is designed primarily to help sellers locate buyers, and buyers locate
sellers. For more information on the Palm and Cycad Exchange and the
2nd annual plant sale, visit www.palmandcycadexchange.com
or call (760)451-9499.
The first art show that was presented by the Fallbrook Art Center when
it opened in 1997 will return May 7 & 8 at the center.
This will be the 18th annual Wildlife Art Show & Sale, and according
to executive director Mary Perhacs, the center will host some of the
top wildlife artists in the country and region.
Officially known as the Reflections of Nature show, it was originally
started in 1994 as a fund-raiser for the Fallbrook Land Conservancy.
The success of the show led founding artist Gamini Ratnavira, an accomplished
wildlife artist and a native of Sri Lanka, to support turning a drug
store built in 1961 at the cornerstone of the Fallbrook village into
an art center.
The 1997 show was the inaugural event at the newly established Art Center
Over the years, the show continues to grow in popularity, with the first
weekend in May widely recognized as “wildlife art time”
The event showcases the wonderful world of the wild and reminds us of
the importance of preserving its beauty.
“This was the first show presented at the art center when we opened
in 1996. While our shortest show, it is our largest in terms of sales”,
says Perhacs. “All the artists will be present at the show to
talk with visitors. Most of these artists travel the world seeking inspiration
for their work, and have many stories to share. This is one of the elements
of the show that make it such a wonderful event.”
One of the featured artists is Julian resident and native Californian
Joe Garcia, an established landscape and wildlife artist. The natural
setting amidst oaks and pines of the small mountain community, and the
golden hills of Southern California provide endless inspiration and
subjects for his art.
Encouraged by friends and family to pursue an artistic career, Garcia
earned a Bachelor of Fine Arts degree with an advertising/illustration
emphasis from the Art Center College of Design in Los Angeles. He worked
as an illustrator and graphic designer for 13 years, then left the commercial
field to focus full time on the fine art side of his career.
His media are oil and watercolor and his works emphasize composition,
value and spontaneity in each medium. His works reflect his love of
nature in landscapes, birds, mammals and a variety of other themes on
location and in the studio.
Garcia shows in exhibitions across the country, and his original paintings
and limited edition prints may be found in galleries and private collections
throughout the United States and in Canada, New Zealand and Europe.
You’ll find his work in Southwest Art, The Artist’s Magazine,
Wildlife Art, and Watercolor Magic. North Light Books produced his books
Mastering the Watercolor Wash and The Watercolor Bible, and included
his work in several other publications.
Garcia was chosen to judge the 2010 Federal Duck Stamp Contest in 2010
Also featured is Sally Quenette, who began getting the inspiration for
wildlife art when she began working at a wildlife rehabiliation center
in Ramona and later became Joe Garcia’s student.
Quinette’s interest in art and animals is a lifelong passion.
Her first “wild” animal experience was trying to capture
and put doll clothes on the family tom cat. The baby birds she helped
her mother feed until they were strong enough to fly away was her first
experience with “rescued” animals.
In 1996 she began working for the Fund for Animals, a 13-acre wildlife
rehabilitation center and animal sanctuary in Ramona. She studied and
photographed many of the native and non-native animals and raptors being
treated. A self-taught artist, she developed a series of acrylic paintings
used in cards and t-shirts, which she donated for the Center's fund-raising
In 2003 she began studying under Joe Garcia and soon felt the urge to
explore the world of transparent watercolor. “I fell in love with
the luminosity you can only achieve with watercolors,” she says.
Quenette’s process of innumerable layers of transparent color
layered or “glazed” allows the viewer to see each underlying
color shine through. Often she will start with a yellow pigment, which
gives a glow to her work. Many areas of her painting may take more than
thirty layers to achieve the depth she seeks. Each painting takes a
minimum of two months to complete.
In 2007, 2008 and 2010 she was selected as one of the 25 artists to
participate in the San Bernardino County Museum’s Wildlife Art
Festival. Quenette was accepted into the California Open Wildlife Art
Festival in 2007–2011 and was honored as their featured artist
in 2010. Her art work has also been published in England’s Wildscape
Theresa Paden's unique painting style captures the essence of her subjects,
focusing on the beauty of horses, cattle and wildlife. Her interpretation
is characterized by the use of vivid colors and expressive brush work.
Paden’s artistic vision has been sharpened by a lifetime of observing
wildlife firsthand, from childhood backpacking adventures to her present
life in a Southern California valley. She finds daily inspiration for
her paintings among the ranches and wildlife near her home.
A graduate of Art Center College of Design in Pasadena, she worked as
a graphic designer in Los Angeles for several years. Theresa became
the first female art director at the National Football League where
she designed Super Bowl logos, tickets, and posters. She eventually
moved to the country with her husband to raise their children.
The opening reception will be held on May 6, 6–8 p.m. for FAC
Premier Level Members or $10 for non-members. The exhibition is open
May 7 from 10 a.m.–6 p.m. and May 8 from 11 a.m.–5 p.m.
Admission: Show $5/ FAC members, active military & under 18 are
The Center is located at 103 South Main in Fallbrook’s historic
downtown district. For more information visit www.fallbrookartcenter.org.
Fallbrook Pageant 2011
Mary Rice became the first Miss Fallbrook in 1937, she never received
a crown or a sash.
The organizers of the 2011 Miss Fallbrook Pageant want to set that right.
Rice, who is in her 90s and still lives in Fallbrook, will be a guest
of honor at this year’s pageant and will finally receive her crown
and sash after all these years.
The Miss Fallbrook Pageant has a long, rich history, from Mary Rice
through the 2010 Miss Fallbrook, Kandace Kooyman, and her princesses,
Jackie Verdon and Alex Rodriguez. The 2011 pageant will take place at
the Mission Theatre on North Main Avenue on April 16 at 7:30 p.m.
The Miss Teen Fallbrook pageant, now in its second year, will take place
on April 15 at 7:30 p.m. Miss Teen Fallbrook 2010 Genna Cowley and her
two princesses, Emaleigh Sinclair and Margo Poissant, will be on hand
to help crown a new Miss Teen Fallbrook. This year’s theme is
“A Day In The Park.”
Ten young ladies will compete for the Miss Fallbrook crown, which is
for ages 17–25, this year: Kayla Pratson, Katelynn Rinnander,
Kimberly Krueger, Crystal Pepper, Bianca V. Perez, Kristena Hill, Rianna
Alcantara, Estela Nieto, Lorena Nieto and Aisha Lund. There are seven
contestants vying for the title of Miss Teen Fallbrook, which is for
ages 13–16: Annah Hill, Sara Shumway, Mariah Harris, Lori Myers,
Silvia Nieto, Emily Rodriquez and Jessica Leon.
“Each contestant has a personal charity she wants to support and
work to promote during her reign if crowned 2011 royalty,” says
pageant director Patty Hornsveld. “This is something new we patterned
after the Miss America Pageant. We love helping the Fallbrook Chamber
of Commerce with this responsibility.
“The girls will participate in many Chamber events and local charity
work though out the year.”
The contestants also get to spend more than three months before the
pageant meeting with each other, learning the finer points of elegance
and style and giving back to the community.
“The contestants meet each week beginning in January, learning
pageant protocol, etiquette, manners, health and style tips, what to
wear, public speaking training, and also volunteering throughout the
community,” Hornsveld says. “It's all part of painting the
big picture for them, should they win. We want every girl to walk away
from the pageant process with tools that will last them a lifetime.”
In order to compete, each contestant must raise $300 in sponsorship
dollars, as well as additional money to go toward the Royalty Scholarship
Fund, which will be divided among the queens and princesses at the end
of their reign to help further their education, provided the girls complete
at least 75 percent of their scheduled appearances during the year of
“It really takes a village to hold a pageant and crown Miss Fallbrook,”
Hornsveld adds. “There are so many expenses. Each contestant must
have sponsors that help with these expenses.”
Once all the money has been raised, the thrill of the pageant is set
to begin. This year’s pageant will feature emcee Don Foulkes,
technical director Cory Carrier and Hair One Salon of Fallbrook assisting
the girls backstage.
For more information on Miss Fallbrook and Junior Miss Fallbrook, contact
CAST Academy at (760)731-CAST.
& Vine: Music and Wine For A Good Cause
“Rhythm and Vine is a lifestyle event,” said Danny Sherlock
President/CEO of the Boys & Girls Clubs of Greater San Diego with
a chuckle, noting that The Boulevard Magazine, being a lifestyle magazine,
is an ideal venue to write about this worthy fund-raiser, now in it’s
The 3rd annual Rhythm & Vine, North County San Diego’s music,
wine and food festival benefiting the Boys & Girls Clubs of Greater
San Diego will take place April 9, 6–10 p.m., at Westfield North
County and showcase the talents of local music artists for a crowd of
2,000 to 3,000 music and wine lovers.
The first year 900 people attended the event and the second year 1,400
came, he says. “It’s still in the building stage. Our event
is a little different than mom and pop events. Our goal is to be a festival,
so between the food, wine and music we have a ‘gathering.’
Eventually, he hopes it will be huge. And since it is growing, there
are a limited number of places where it can be held. The parking lot
of Westfield North County Shopping Mall is the perfect spot.
“We have the same people who put on the San Diego Bay Wine &
Food Festival—Fast Forward Event Productions— putting this
on,” says Sherlock. “We are very fortunate to be their one
It takes place under large tents, with three bands playing at different
times. There is also a VIP tent, which has its own food and wine and
goes later in the evening. And since it’s a Saturday night and
the mall has no neighbors to complain, they can party until quite late.
“It’s a nice event. Casual but classy and we are pleased
to have give the public another way to give to the Boys and Girls Club,”
Last year the event raised about $100,000. This year the sky’s
Experience 60 world class wineries and 35 restaurants and gourmet cuisine
purveyors, along with live musical performances.
Lovers of wine, food, and music in the greater San Diego region can
enjoy live music, award-winning wine, and cuisine from North County's
finest contemporary restaurants, all while contributing to an excellent
According to Sherlock, “Rhythm & Vine is a great opportunity
for bands and performing artists to connect with local music and wine
fans, while supporting a great cause.”
Rhythm & Vine plays host to fine dining restaurants, wineries, breweries,
spirit purveyors, and three live musical performances. It features gourmet
cuisine from some of North County’s best chefs, wines representing
wine growing regions from around the globe, an all-access VIP badge
granting VIP ticket holders access to an exclusive VIP tent and after-party,
a silent auction featuring wine and lifestyle products perfect for the
wine aficionado, and musical entertainment throughout.
Exhibitors include: 1Spirit ~ San Diego, Artesa Winery ~ San Diego,
Callaway Vineyard & Winery ~ Temecula, Cass Winery ~ Paso Robles,
Cupcake Love ~ Solana Beach, Darms Lane ~ Napa, Hacienda de Vega ~ Escondido,
Michael~David Winery ~ Lodi, On the Border ~ Escondido, Pacifica Culinaria
~ Vista, PRP Wine International ~ San Diego, Refine Cocktail Mixers
~ San Diego, Rossi’s Pizza & Family Sports Bar ~ San Marcos,
San Marcos Catering ~ San Marcos, Stone Brewing Co. ~ Escondido, The
Naked Grape ~ Los Angeles and Twin Pomegranates Wine ~ Madera.
The musical line-up includes:
Act One: Simeon Flick
Main Event Area, 5:30–6:30 p.m.
Act Two: Anthony Garcia
Main Event Area, 6:30–7:45 p.m.
Act Three (VIP Stage): The Clay Colton Band
VIP Stage, 7:45–8:45 p.m. & 9:05–10 p.m.
The Boys & Girls Clubs of Greater San Diego changes lives through
high-quality youth programs and guidance in a safe, affordable, and
fun environment. For more than 65 years, the Boys & Girls Clubs
of Greater San Diego has been committed to serving at-risk youth between
5–18 years old and reaching out to young people in need. It serves
about 25,000 young people in 13 facilities and four school site programs
staffed with over 160 employees.
Enthusiasts of food, wine and music, along with Boys & Girls Club
supporters, may call (858)866-0591 ext. 203 for corporate ticket packages.
To get more information on Rhythm & Vine Music and Wine Festival,
visit the event website at www.rhythmandvine.org
or call (858)866-0591 ext. 203.
Library of the Future is Here!
The new Fallbrook Library was envisioned as a “library of the
future” by county library director José Aponte. And now,
a few weeks after its January grand opening, the future is here!
And the public is VERY appreciative, says Ceci Rincon, the branch manager.
She has a folder of well over 100 handwritten notes from patrons who
wax rhapsodic about the new library.
“We love the Fallbrook Library’s new equipment!” says
one such note, referring to things like the library’s “touch
table,” a big screen interactive computer linked to a database
that lets patrons look for periodicals.
In the library’s “living room” is another oversize
computer screen, this one on the wall, where you can read newspapers
from all over the world at their actual printed size.
The library is very computer-oriented, having 18 terminals.
“We never had enough computers for all the demands, especially
now that so many people are jobless. People didn’t have a place
to go and look things up. Now they do,” says Rincon. Now there
is never a waiting list.
In addition, six laptops can be “checked out” for up to
two hours and used anywhere in the library.
Or bring your own WiFi capable notebook and use the free “hotspot”
that encompasses the facility, including the patio and parking lot,
which can be accessed when the library is closed.
But libraries aren’t just about computers (not just yet, anyway),
or even books. They are also where you can get books on CDs or download
And they are places to appreciate art, especially in Fallbrook, one
of the state’s artsy communities.
Aponte says it has the most space devoted to art of any county library,
with 12 pieces by local artists, which the county paid $350,000 for.
The pieces attract appreciative art lovers from all over, says Rincon.
“It’s what makes the library so special.”
One of the most popular is the “Historical Wall of Prints,”
by artist N. Dixon Fish that depicts Fallbrook’s history on inked
etching plates of copper, zinc and acrylic.
On the far wall of the outdoor reading garden is “Growing Sentiments
in Sediment” by Betsy Schultz. Most of its odd pieces, such as
old bottles, were excavated in building the library. The pieces and
handmade tiles represent sedimentary layers. Poems and quotes are screened
onto the tiles.
Artist James Hubbell, who loves libraries and has done three other pieces
for county branches, created the “Poet’s Patio Gates and
Seating” using metal, glass and natural tiles.
One whimsical piece is a metal sculpture of a little boy sitting on
a rock outside of the library, reading a book: “Casual Reader,”
by Jim Helms.
At this library the public does many of the tasks librarians once did,
such as checking out and checking in materials, in less time than it
once took, freeing up the seven full-time librarians and four part-time
employees to help patrons with questions and to enrich their library
experience by creating programs. Because books get back on the shelves
quickly, circulation increases.
Each book’s RFID (Radio Frequency Identification) chip can be
read by a computer by placing it on a table next to it. Returned books
are scanned and an automated “robot” sorts them and puts
them into a bin to be shelved.
Rincon has been in the field for 15 years, two as manager in Fallbrook.
She managed the small temporary library that operated while the new
library was built.
Things that people come away with when they first visit the new library
1) The architecture, which is modern and wide open, with a lot of open
2) Dedicated spaces set aside for everyone, including teens, children,
for periodicals and the community. There is a homework center, something
the library got many requests for when community members were being
polled about what they wanted in the new library.
You can easily tell where one area stops and another one starts.
“The kids know exactly where they are going and don’t wander
into, say, the teen area,” says Rincon.
The teen center was created with input from those who would be using
it. “They were engaged in the design,” says Rincon. “It’s
vibrant, welcoming and comfortable. You lounge and read or sit at tables
and work in groups.”
At the homework area tutoring is available for students in grades 1-5
from AP high school students.
That too is part of Aponte’s Library of the Future. This branch
and Ramona Library were envisioned as community centers. So, Fallbrook’s
library has the largest meeting room in the city—most library
meeting rooms are at most 800 sq ft. This Community Room of 2,000 sq.
ft. has the capacity to show movies on a large screen, and to host a
theatrical production, with professional stage lights, portable risers
and a professional sound system. Removable “nano” walls
can change its configuration and accommodate overflow crowds at the
adjacent “poet’s patio.”
Through Fallbrook’s Friends of the Library this room will host
a free lecture series on Thursdays with titles such a “Antarctic:
Above and Below the Sea Ice,” “Stories from the Silk Road,”
and “About Language and Being Human.”
One goal of the “library of the future” is to create future
lovers of libraries among the young—as young as possible. The
staff has built excitement among young children and every day classes
visit to experience that excitement. Children love the new facility.
“It’s like their little club!” says Rincon.
According to Rincon, the numbers of people who visited in the first
month of operation compared to two years ago has almost doubled. Books
checked out have also doubled and hundreds apply for library cards each
The library may remind you in small ways of a bookstore. “We’re
borrowing from the attractive aspects of bookstores,” says Rincon.
Bookstores market books by displaying their covers—which call
out to customers and catch their attention as they browse. Libraries
traditionally have not done much of that—leaving customers to
locate their books by slowly picking up volumes and examining them.
Until now. The Fallbrook library displays popular books in areas, such
as “Hot in Fallbrook,” Romance, Mystery and Science Fiction
near the entrance. Multiple copies are available of in demand books.
“Gondolas” in this area cater to specialized interests,
such as medical, job seeking, legal aid, art, home repair and home finance.
Libraries have always been homes away from home. But with all of the
services and attractions the Fallbrook Library offers, you may never
want to go home!
The Fallbrook Library is located at 124 S. Mission Rd.
Meadows Readies The Runway For Annual Fashion Show
The Hidden Meadows 20th annual fashion show is scheduled to take place
Saturday, May 7, as part of the Hidden Meadows Community Foundation’s
2011 Spring Spectacular.
This year’s event will run from 1–4 p.m. at the Castle Creek
Country Club and will feature food, entertainment, prize drawings, models
on the runway and more.
The grand prize for the fashion show raffle is a Holland America 7-day
cruise for two with a choice of destinations including Alaska, Mexico,
Caribbean, or Canada/New England.
“This year we are focusing on a Mother’s Day theme and will
be unveiling fashions that honor women everywhere, especially moms,”
said planning committee member Dawn Nicks.
Nicks added that the fashions for the show are being provided by Macy’s
North County Fair and will showcase some of the best spring styles of
Pumping out the entertainment for this year’s event is Leticia
Carrington of the Bill Magee Blues Band.
“We are really excited about our entertainment,” Nicks said.
“Leticia is an amazing vocalist for the Bill Magee Blues Band
and we are fortunate to have her join us to help benefit this occasion.”
The Spring Spectacular will also be sponsoring a healthy portable snacks
donation pick-up for Storefront, an exclusive emergency shelter program
for San Diego’s homeless, runaway and street youth. The program
provides shelter for youth in need, assures a safe place for them to
stay and also offers them professional help services.
Tickets to the event are $40 each or $75 a pair, and there is also a
new VIP ticket option this year.
“We are offering VIP tickets for $50 that include premier seating,
one free drink ticket and one free raffle ticket,” Nicks said.
“Our VIP guests will also be the first served at the buffet.”
Profits from the event will help Hidden Meadows Community Foundation
reward college scholarships to high school graduates who are the children
or grandchildren of Hidden Meadows residents. Hidden Meadows Community
Foundation is a 501c (3), non-profit organization that not only provides
educational scholarships, but also provides funds for community beautification
projects and to assist families in need.
For more information on the Hidden Meadows Community Foundation’s
Spring Spectacular, or to reserve tickets, call (760)749-1520 or (760)532-1694.
Annual Paws in the Park
Oak Park in Fallbrook will be bustling with fur and fun on Saturday,
April 16 for the 6th annual Ruth Redmann Paws in the Park dog fair.
Paws in the Park is a benefit for the Foundation for Senior Care in
Fallbrook, and according to executive director Dotty Metcalf, it’s
bound to be a barking good time.
With an opening parade, a raffle, food, a variety of vendors, demonstrations
and dog contests, there is something for everyone at this year’s
event. Organizers have even added two new categories to the Paws in
the Park contests.
“We’ve added ‘Most Senior Dog’ this year to
sort of play along with us being a foundation for seniors,” Metcalf
said. “And we’ve also added a Best Dressed category.”
Other categories include cutest puppy, biggest/smallest dog, prettiest
female dog, most handsome male dog, and the so ugly you’re cute
dog. There will also be contests for best owner look-alike, fastest
tail wag and of course, the best trick.
If you have a dog you’d like to enter, you can do so anytime before
the event. Pre-registration is $4 per dog per event, and day of registration
is $5 per dog/per event.
“We have two to three hundred people attend the event, and usually
have about a hundred registered dogs,” said Metcalf. “It’s
just such a good time for all.”
Proceeds from the Ruth Redmann Paws in the Park specifically benefit
three of the Foundation for Senior Care programs: the Care Van, Senior
Care Advocacy and the Senior Day Care Center.
The Care Van is perhaps one of the most popular and well-known programs.
It’s a free service that picks seniors up and drops them off,
almost anywhere they need to go.
“The Care Vans are a huge benefit for our seniors,” Metcalf
explains. “They safely transport seniors to places like doctor
appointments, the lab, the senior center, hair appointments, grocery
shopping, and more. It’s an amazing program and one that many
seniors would struggle without.”
The Senior Care Advocacy program provides one-on-one, case management
services to inform seniors of the many resources available to them (such
as the Care Vans). Senior advocates meet with individuals to determine
what programs they might benefit from and they recommend services for
the seniors to help address issues and concerns they may be facing.
Then there is the Senior Day Care Center, which Metcalf describes as
an all-day, interactive, busy and fun program for seniors that also
gives their caregivers a little respite.
“The caregivers are able to drop their loved ones off knowing
they will be well-cared for while they take a deserving break,”
Metcalf said. “In the meantime, the seniors are busy doing crafts
and other various activities. It’s a win-win for everyone.”
One senior caregiver recently said of the Senior Day Care Center program
that her mom smiles going in and smiles coming home.
“The feedback we get on our programs is powerful and reassures
us that there is not only the need for these programs, but a great appreciation
for them,” Metcalf said.
Of course, these programs aren’t possible without fund-raising
efforts such as Paws in the Park. If you would like to attend, participate
or even make a donation to this year’s Paws in the Park, stop
by Live Oak Park at 2746 Reche Rd. on Saturday, April 16 between 10
For more information on Paws in the Park, or any of the Foundation for
Senior Care services and programs, visit www.foundationforseniorcare.org
or call (760)723-7570.
Mar National Horse Show
spring, the Del Mar National Horse Show brings equestrian riders, breeders
and fans from around the country to San Diego for more than two weeks
of fantastic shows, competitions and demonstrations.
This year, the show runs from April 21–May 8, with Western Week
running from April 21–24, Dressage Week running from April 28–May
1 and Hunter/Jumper Week taking place from May 3–8, all at the
Del Mar Fairgrounds.
A special highlight of the show each year is the Night Of The Horse,
an evening of equestrian acts that are sure to delight young and old
This year, the Del Mar National Horse Show welcomes renowned equestrian
entertainer and trainer Tommie Turvey and his “Amazing Horses”
for a night of fun for the whole family on April 23.
Turvey and his horses have been featured in movies, events, rodeos and
shows, including blockbuster movies Jonah Hex and Batman: The Dark Knight,
as well as the television series The Walking Dead. He has performed
and appeared at the 2011 Rose Parade, National Finals Rodeo, William
Shatner's Hollywood Charity Horse Show, Asia-Pacific Equitana and the
Toronto Royale, just to name a few. His horses Joker and Pokerjoe have
even been cast as Breyer model horse collectibles.
During Night Of The Horse, Turvey will perform five astounding and unique
acts throughout the evening, which will feature thrilling Roman riding,
beautiful liberty horses, hilarious comedy and loveable fun with horses
Additionally, world class performers like Karen Turvey, one of the original
featured performers and trainers in the mega-show Cavalia, will bring
her colorful chariot horses to the arena for an all-out, side-by-side,
heart pounding chariot race. Her nemesis, Jon Wearley, will join in
and show the audience a rivalry not seen since the days of Ben-Hur!
Matt McLaughlin, a Grand Prix level dressage rider, former head trainer
and performer for the Royal Lipizzaner Stallions, studied under Chuck
Grant, the father of American Dressage. McLaughlin will bring his beautiful
Andalusian horses for three stunning acts.
Ramon Becerra, with his unique love and talent for many disciplines
from reining to classical dressage, will also perform with his young
daughter, Katherine, who jumped into the family business at one-and-a-half
years old. Now three years old, she has already performed at various
events, including the World Equestrian Games. Katherine is quite likely
the youngest equestrian entertainer in the world.
A local drill team from Ramona, the Rainbow Riders, will thrill the
audience with high speed, precision drill maneuvers that will have you
at the edge of your seat.
After the show, spectators will have a chance to meet some of the performers
and get autographs and photos.
Be sure to get all the latest information about the Del Mar National
Horse Show at www.delmarnational.com
or on the show’s Facebook page at www.facebook.com/delmarnational.
On Airlines: How To Keep It Moving
2009’s very entertaining film Up in the Air the George Clooney
character Ryan Bingham spent so much time air traveling that he developed
rules for cutting down on the time spent in line that have given his
wisdom something of the cachet of a Sun Tzu (Art of War) or Machiavelli
(The Prince) among travel warriors.
In one scene he admonishes a young recruit, “You know how much
time you lose by checking in? Thirty five minutes a flight. I travel
two hundred and seventy days a year. That’s one hundred and fifty-seven
hours. That makes seven days. You willing to throw away an entire week
He also advises never getting in a TSA line behind the elderly: “Their
bodies are littered with hidden metal!” or behind people with
babies: “I’ve never seen a stroller collapse in under twenty
Few people travel that much, but we can all benefit by putting some
thought into how we travel, and how to cut down on the time spent interacting
with TSA drones.
I’m always ready to travel at a moment’s notice—a
habit I acquired from being evacuated from Palomar Mountain twice by
wildfires. I keep three days’ worth of clothes packed in a rugged
soft ballistic nylon bag that isn’t manufactured anymore called
Easy Going. My clothes are in easily removable mesh bags that are easy
to inspect. I keep one toiletry bag in my car and one in my office.
Some of my packing habits—that evolved because I drive between
1,300 feet and 6,000 feet twice a day and want as few liquids in my
toiletries as possible—work well for air travel.
I keep as many “dry” toiletries as possible: a small bar
of Dr. Bronner’s soap, the solid version of the liquid soap I
prefer, and Liggett’s bar shampoo. My deodorant is a crystal rock
deodorant sold at Henry’s Market and I recently switched to dry
If you can reduce liquids to zero, great! Then you can put them in your
carry-on, without taking them out for inspection. And the fewer leakable
bottles, the fewer messes to deal with.
We have all heard how the evil airline companies employ new ways to
nickel and dime us by, for example, charging for each check-in bag.
Since they also limit passengers to one carry-on that can cramp your
style—unless you’re smart. I figure if they are going to
declare war on consumers, I will wage a guerrilla war of my own!
I do it with a travel jacket. For years I have used my photojournalist’s
vest (a fisherman’s vest on steroids) for items as varied as my
cell phone, a small bag of dry toiletries, iPod, airline tickets, keys,
book, pillow, water bottle etc. You just take off the jacket and put
it on the x-ray conveyer belt.
Recently I upgraded to Orvis’s Ultimate Travel Jacket, which has
23 outside and five inside pockets (labeled so that you know where to
My young friend Kelly Griffin Nortrom, who lives in Seattle and flies
a lot, just introduced me to something I’ve put on my buyer’s
list: the Timbuk2 Commute 2.0 bag available from REI.
“I bought it a little over a year ago and I seriously don’t
travel without it,” she says. “This bag is TSA compliant
and allows me to just unzip the bag portion where the laptop is located
and the laptop can lay flat—still in the bag—and go through
the x-ray machine. It has lots of room for my papers, folders, pens,
etcetera (and even a cupholder on the side!) so I can have everything
I need with me.”
The Slimline In-Flight Organizer sold by the Magellan’s company
(www.magellans.com) also opens flat for TSA inspectors and can carry
your laptop. It attaches to your tray table, has three padded pockets,
a compartment for your iPhone, iPod Touch or MP3 player that's positioned
for watching movies or listening to music, a mesh pocket for small items,
and two exterior pockets.
Speaking of George Clooney, his number one flying tip is “The
trick is slip-on shoes.” When Up in the Air premiered he told
an interviewer: “I am telling you, that’s the secret. The
shoes you have to tie, they take forever.”
Winery Offers Old World Storytelling and Wine Tasting
Escondido’s Ferrara Winery belongs to the oldest, active grape-growing,
wine-making family in San Diego County, I expected it to be unique,
its wine enjoyable, and knowing that it had been designated by the State
of California as a historical point of interest in 1971, I expected
to find a lot of historical information.
What I didn’t expect to find were the owners to be unique, their
stories to be enjoyable and their lives full of rich history. At Ferrara
Winery, you will find that three generations of winemaking so close
to home is as rare as the 81-year-old Eastern Concord vine that is still
growing in their vineyard. Of course, the wine helps too.
For a good, local history lesson, chat with owner Gasper Ferrara and
his mother Vera (aka: Mama Ferrara). From grapes to property deeds,
there’s nothing you can ask that they don’t have an answer
to. Even more enlightening are the “remember when” exchanges
between the mother and son as you sip your free wine tastings.
Ferrara Winery was first opened by Gasper’s grandfather, George
Ferrara, after Prohibition was repealed in 1933. However, Gasper said
his family had always made wine.
“It was never illegal to make wine,” Gasper said. “You
just couldn’t buy, sell or transport it. My grandpa was pretty
savvy back then and anticipated the end of Prohibition. Right after
the Twenty-first Amendment passed, he started producing and selling
his wine commercially.”
At that time there were less than 4,000 people living in Escondido.
Having been established for so many decades, the Ferraras are proud
curators of Escondido history, especially when it comes to wine.
Did you know there used to be a winery where Marie Callender’s
now sits on 13th Street? And where the old Escondido Police Station
used to be? At one time, Ferrara said there were 35 wineries in the
“European settlers were wine makers,” Gasper said. “That’s
what a lot of early settling families did out here to make a living.
Few of these wineries have persevered.”
As Ferrara reminisces and shares his stories, an hour quickly passes
by and I soon know all about Escondido’s progression and the evolution
of its wineries, which appears to tug his heartstrings a little.
“You used to get looked down upon for owning a winery,”
Ferrara said. “It wasn’t a thing of prestige and it wasn’t
something people dreamt about doing. It’s looked at differently
Ferrara said it’s hard for him and his mom to see wineries as
a business investment for an image rather than for the love and appreciation
of the work. For his family, it takes a lot of blood, sweat, and hard
labor to commercially produce and sell their wines. They do it themselves
and they do it by hand, always have and always will. And while they
only sell their wines on-site, they offer a large selection of varietals
including dessert and specialty wines, as well as all-natural grape
juices and homemade marinades.
“We currently have twenty-nine different wines for sale, and a
small amount of sparkling wine,” Ferrara said. “We also
have premium marinades and sauces that are original family recipes.”
Not only have the Ferraras honed their craft of winemaking, but they’ve
maintained the old-world, European traditions and the belief that less
is more. You won’t find a single computer on the property, nor
a single ribbon or trophy displayed for accolades. There is no glitz
and no glam. Ferrara Winery is as pure and authentic as they come. It’s
rustic. It’s personable. It’s educational. The focus is
on the wine and the family’s passion for it.
Gasper said it’s this passion that drives him to keep running
the business the way his grandfather and father did. Aside from two
part-time helpers, he is the sole grape tender and winemaker, while
his mother handles the tasting room and sales. If you’re lucky
enough, maybe you’ll catch them both in the tasting room during
Ferrara Winery is located at 1120 West 15th Ave. in Escondido. For directions
or more information call (760)745-7632 or visit www.ferrarawinery.com.
P.O.B. 1529, Valley Center, CA 92082
Tel. 760.749.1112 Fax 760.749.1688
Copyright © 2011,
The Boulevard Magazine. All rights reserved. This content may not be
archived, retransmitted, saved in a database, or used for any commercial
purpose without the express written permission of The Boulevard Magazine.